Description: Create three logos for a company, pick one and establish a letter head and business card.
- I came up with a videography company that I would want to do in the future and sketched some ideas for logos.
- I then got on Illustrator and started designing the ideas digitally.
- I came up with three ideas for logos. One being a type, an illustration, and a symbol. It took a long time to work on the alignment and getting the ideas just right. Also it took me a little while to design the camera the way that I envisioned.
- I decided on my favorite one to carry over to the letterhead and business card. I used the rules of alignment a lot while doing the letterhead especially.
Critique Process: I met with 3 other people in class and they gave me some really great advice on my work. We discovered that I needed to change one of the logos to add a symbol. Also, to begin with, they were all too similar so I changed them to make them more different.
Message: A videography company to capture memories of weddings, birth stories, etc.
Audience: Couples ages 18-35.
Top Thing Learned: How to use Adobe Illustrator better.
Color Scheme: Black and peach with other pastel colors in the flowers.
Title Font & Category: Paduka Script / Script
Copy Font & Category: Paduka Script / Script
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Source of Images: